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Google Analytics 4
Measure the traffic and revenue that arrives from AI assistants.
OAuth, then pick a property. About two minutes.
What connecting it unlocks
AI sessions counted from GA4’s own AI Assistant channel, with referrer matching as the fallback
Sourced revenue, conversions and ROI against what you spend on AI visibility
Customer acquisition cost and payback period for AI-sourced customers
Per-assistant breakdown: which engine sends buyers, not just clicks
Powers
AI Revenue Attribution
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